The solution for influencer marketing challenges

Why Superwider

Superwider was founded in 2024 to solve the major challenges of influencer collaborations. After hitting the ceiling of what is possible manually as an agency, we focused on building the automated platform Superwider is known for today. Our mission is to become the leader in social media collaborations during the industry shift from traditional social media to interest media, providing a modern, performance-based model that elevates influencer marketing for everyone.

The problem

1. Traditional fixed-fee commissions force brands to pay upfront regardless of performance, creating unpredictable ROI and a high financial risk.

2. Marketing budgets heavily favor the top creators, often ignoring the high engagement and value of niche and mid-sized influencers.

3. Collaborations are slow and difficult to organize, making it hard for influencers to sell their services and for brands to scale their campaigns.

What we deliver

1. We provide a risk-free model where brands pay only for verified outcomes, such as organic reach or affiliate sales.

2. We provide influencers with professional public profiles and social media audience statistics to help them reach brand decision-makers and secure more collaborations.

3. Our automated workflows reduce campaign management from weeks to hours or even minutes, making collaborations scalable and removing manual effort for both brands and influencers.